PRIVACY POLICY

1. Overview

At Bloomea, the protection of your personal data and your privacy is a priority.

This Privacy Policy informs you about how the Company Aesthetic Modeline Bloomea Paris, operating the site bloomea.fr, collects, uses, protects and stores your personal data, in accordance with Regulation (EU) 2016/679 of April 27, 2016 (GDPR) and French law n° 78-17 of January 6, 1978, as amended, relating to information technology, files and freedoms.

We are committed to :

  • Collect only the data strictly necessary for the purpose of the processing we carry out,
  • Guarantee the confidentiality, integrity and security of your personal information,
  • Allow you to maintain control over your data by making it easier to exercise your rights.
  • Do not sell your personal data to third parties.

2. Data controller

The person responsible for processing personal data is:

Aesthetic Modeline Bloomea Paris
20 Chemin Louis Chirpaz, 69130 Écully, FRANCE
E-mail : team@bloomea.com

3. Data collected

3.1. Data collected directly

We collect your personal data (see 3.2) in particular when you:

  • Browse our website bloomea.fr,
  • Fill out a contact form or newsletter subscription,
  • Create an account via the Pro area,
  • Request an appointment or a demonstration,
  • Interact with us by phone, email or via social media,
  • Participate in a competition, event or satisfaction survey.

3.2. Typology of data collected

As part of our interactions with you, we may collect the following personal data:

  • Identification data: name, first name, title.
  • Contact details: email, telephone, professional and/or personal postal address.
  • Professional data: profession, function, name of the establishment.
  • Navigation data: IP address, browser type, pages visited, browsing time collected via cookies (see Cookie Policy).

4. Purposes and legal bases of processing

We process your personal data only for specific, legitimate, and proportionate purposes, relying on a legal basis that complies with the GDPR. Each processing operation is based on one of the following legal bases:

  • To manage your contact or appointment requests, we process your data in the context of the execution of pre-contractual measures (article 6.1.b of the GDPR).
  • To ensure the monitoring of the commercial relationship with our customers and prospects, we rely on our legitimate interest to develop and maintain our business (article 6.1.f of the GDPR).
  • To send you commercial communications, newsletters or promotional offers, we collect your prior consent (article 6.1.a of the GDPR), which you can withdraw at any time via the link included in the email.
  • To analyze navigation, measure the audience of our site and improve our services, We use non-essential cookies and trackers with your consent (Article 6.1.a of the GDPR). For more information, see our Cookie policy.
  • To ensure site security and prevent fraud, we rely on our legitimate interest to secure our services (article 6.1.f of the GDPR).
  • Finally, to meet certain legal obligations, We process your data when required by law, for example, to comply with our tax and accounting obligations or to process requests relating to your rights. (article 6.1.c of the GDPR).

5. Recipients of the data

Your personal data is intended exclusively for Aesthetic Modeline Bloomea Paris, as well as to any internal entities of the group, within the limits of their needs for the processing of the defined purposes.

They can also be transmitted to technical service providers or subcontractors acting on our behalf, within the strict framework of the purposes described, and always under our control. These service providers intervene in particular for:

  • Hosting and maintenance of the website;
  • Customer relationship management (e.g.: CRM tools, sending newsletters) ;
  • Sending emails or notifications (SMS, transactional emails) ;
  • Audience measurement or analysis of site performance, when relevant.

We ensure that each of our subcontractors meets high standards in terms of security and client confidentiality, and that they process your data only according to our instructions and in compliance with the GDPR.

Your personal data is hosted and processed within the European Union.

Under no circumstances will your data be transferred, exchanged or sold to third parties.

6. Data retention period

We keep your personal data only for the period necessary to achieve the purposes for which it was collected, in accordance with current regulations.

  • Customer data; are kept for the entire duration of the contractual relationship, then archived for 3 years for commercial prospecting purposes, unless you expressly object.
  • Prospect data (people who have never been customers); are kept for a period of 3 years from the last contact from you.
  • Data from cookies and trackers; are kept for a maximum period of 13 months from the date they are placed on your device.
  • Data related to invoicing and accounting; are kept for 10 years, in accordance with legal obligations.

7. Protection des données

We implement appropriate technical and organizational measures to protect your data against loss, unauthorized access, disclosure or alteration.

Our service providers and subcontractors are subject to the same obligations regarding compliance with GDPR obligations.

8. Your rights

This policy may be modified at any time to reflect changes in regulations or our practices. The current version is the one published on our site on the date of your visit.

  • Right of access: obtain confirmation that we are processing your data and access it;
  • Right of rectification: request to correct inaccurate or incomplete data;
  • Right to erasure: request the deletion of your data, under certain conditions;
  • Right to restriction of processing: request a temporary suspension of processing;
  • Right to object: oppose certain processing, in particular prospecting;
  • Right to portability: receive your data in a readable format or transmit it to a third party;
  • Right to withdraw your consent: at any time for processing based on your consent (including cookies and marketing communications).

To exercise your rights, contact us at one of the following addresses:
E-mail : team@bloomea.com
Address : Aesthetic Modeline Bloomea Paris – 20 Chemin Louis Chirpaz, 69130 Écully, France.

We will respond within a maximum of 1 month, extendable by 2 months in the event of a complex request, in accordance with Article 12 of the GDPR.

If you believe, after contacting us, that your rights have not been respected, you can submit a complaint to the CNIL : www.cnil.fr.

9. Cookies Policy

To learn more about our use of cookies, see our Cookie policy.

10. Policy Updates

This policy may be modified at any time to reflect changes in regulations or our practices. The current version is the one published on our site on the date of your visit.

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